Privacy Policy
VERTEX Detailing
ABN: 41 321 394 061
Last Updated: 2 November 2026
1. Introduction
VERTEX Detailing (ABN 41 321 394 061), referred to as "VERTEX", "we", "us" or "our", respects your privacy and is committed to handling your personal information responsibly.
This Privacy Policy explains how we collect, use, disclose and manage personal information when you interact with our business, including through our website, Facebook and Instagram advertisements, Meta Instant Forms, customer enquiries and direct communications.
We aim to handle personal information in accordance with applicable Australian laws, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles where applicable, and the Spam Act 2003 (Cth).
2. Personal Information We Collect
Depending on how you interact with VERTEX Detailing, we may collect:
Your full name.
Phone number and email address.
Vehicle make, model and year.
Vehicle ownership and delivery status.
Intended timeframe for vehicle protection services.
Services you are interested in, including ceramic coating, paint protection film and paint correction.
Information you provide when requesting a quotation or booking.
Records of communications relating to your enquiry or services.
Your communication preferences and any marketing consent you provide.
Records of promotional SMS and email consent, where obtained, including the relevant form or contact channel, consent response, wording and date and time.
We collect information reasonably necessary to respond to enquiries, provide our services and manage customer relationships.
3. How We Collect Your Information
We may collect information directly from you when you:
Complete a Meta Instant Form through Facebook or Instagram, including selecting an optional marketing-consent checkbox if you choose to do so.
Submit an enquiry through our website.
Contact us by telephone, SMS, email or social media.
Request a quotation, consultation or booking.
Communicate with our team regarding vehicle protection services.
Where you submit information through a third-party platform, that platform may also collect and process information under its own privacy policy.
4. How We Use Your Information
VERTEX Detailing uses personal information to:
Respond to enquiries about our services.
Discuss your vehicle and protection requirements.
Prepare and provide tailored quotations.
Arrange consultations, bookings and related follow-ups.
Communicate important information concerning your enquiry or booking.
Maintain customer records and manage business operations.
Assess enquiry readiness and prioritise customer follow-ups.
Improve our services and customer experience.
Send promotional SMS and email communications to contacts collected through Meta advertisements and other channels where valid marketing consent has been obtained, or where otherwise lawful.
Meet applicable legal and regulatory obligations.
We may use customer relationship management software, including GoHighLevel, to organise enquiries, record customer information and assist with follow-up communications.
We may classify enquiries into categories such as hot, warm or unqualified based on information provided about vehicle availability and intended booking timeframe.
These classifications are intended to assist with follow-up prioritisation rather than make final decisions about customer eligibility.
5. Marketing Communications and Consent
VERTEX Detailing may contact you to respond to a request you have made, including an enquiry submitted through a Facebook or Instagram advertisement, Meta Instant Form or our website, and to discuss quotations, consultations and bookings.
Promotional SMS and Email Marketing
If you voluntarily agree to receive marketing communications, VERTEX Detailing may use the mobile phone number and email address you supply through a Meta Instant Form, or through another channel where you give valid consent, to send you promotional SMS messages and emails.
These communications may include:
Promotional offers, specials and updates relating to VERTEX Detailing services.
Information about paint protection film (PPF), ceramic coating and paint correction.
Vehicle care tips, relevant service information and new service announcements.
Invitations to take up promotions or request further information about our services.
Marketing consent is optional and is not a condition of requesting a quotation, submitting an enquiry or booking our services. Providing your contact details or submitting a Meta lead form does not, by itself, mean you have consented to ongoing promotional SMS or email marketing. Where we request express marketing consent through a Meta Instant Form, we will use a separate, optional consent selection that clearly explains the intended promotional messages and communication channels.
Where permitted by applicable Australian law, marketing consent may also be obtained through other clear and verifiable methods. We will not treat a one-off enquiry alone as permission to add you to an ongoing promotional marketing list.
If you consent, VERTEX Detailing or its authorised service providers acting on our behalf may send you these communications until you withdraw consent, unsubscribe, or the permission otherwise ceases to be valid under applicable law. We may use GoHighLevel and our authorised communications providers to manage marketing preferences and deliver these messages. We do not authorise these providers to use your information for their own independent promotional campaigns.
We may keep records showing whether and how you consented, such as the form or channel used, the consent wording, your response and the date and time, to support compliance and respect your communication preferences.
Withdrawing Consent and Unsubscribing
You may stop promotional SMS or email communications at any time by:
Using the unsubscribe link or instructions in a marketing email.
Replying STOP to a marketing SMS where that option is provided.
Emailing contact@vertexdetailing.com.au with your request.
Our promotional electronic messages will identify VERTEX Detailing and include our contact details and a functional unsubscribe mechanism, as required by law. We will action unsubscribe requests for commercial electronic messages as soon as reasonably practicable and no later than five working days after receiving them, as required by applicable Australian law.
Withdrawing marketing consent does not, by itself, prevent VERTEX Detailing from contacting you about an active enquiry, requested quote, booking or other service-related matter where that contact is otherwise lawful. We will not include promotional content in service-related messages as a way to bypass your marketing preferences.
6. Sharing Your Information
VERTEX Detailing limits access to customer information to authorised members of VERTEX Detailing and its appointed marketing team who require access to manage enquiries, customer communications, quotations and bookings.
We use third-party technology and service providers to support our business operations. These may include:
Meta Platforms, for Facebook and Instagram advertising and lead-generation services.
GoHighLevel, for customer relationship management, lead storage and communications.
Our authorised marketing service provider, for managing advertising campaigns, enquiries and follow-up communications.
Technology, hosting and communications providers supporting our business systems.
Government, regulatory or law enforcement authorities where required or authorised by law.
Our marketing team is authorised to access customer information only for legitimate activities carried out on behalf of VERTEX Detailing.
We aim to limit the information shared with third-party service providers to what is reasonably necessary for the relevant business purpose.
We do not sell customer personal information or disclose it to unrelated businesses for their independent promotional marketing purposes.
7. Storage, Security and Retention
Customer personal information is primarily managed through GoHighLevel, our customer relationship management (CRM) platform.
Access to customer leads within our CRM is restricted to authorised VERTEX Detailing personnel and our appointed marketing team.
We take reasonable steps to safeguard personal information against misuse, interference, loss and unauthorised access, modification or disclosure.
These steps include using service providers with appropriate security measures, controlling access to customer information and limiting access according to legitimate business responsibilities.
Our CRM provider implements technical security measures designed to protect information stored and transmitted through its platform.
We retain personal information only for as long as reasonably necessary to manage enquiries, provide quotations and services, maintain customer relationships, meet applicable record-keeping obligations and carry out other lawful business purposes.
We periodically review information held in our business systems and take reasonable steps to securely delete or de-identify personal information that is no longer required, where appropriate and legally permitted.
No electronic storage or transmission system can guarantee complete security.
8. Overseas Data Processing and Disclosure
Overseas Storage and Disclosure of Personal Information
We use third-party service providers to help operate our business, manage customer enquiries, maintain customer records, schedule appointments and communicate with customers.
Personal information collected through our website, online forms, advertising campaigns or direct communications may be stored, processed or accessed outside Australia.
Our CRM provider uses cloud infrastructure located in the United States. Personal information may also be accessed or processed by authorised service providers and support personnel in other countries, including India.
We take reasonable steps to protect personal information shared with third-party service providers, including selecting providers that maintain appropriate data security measures and contractual privacy protections.
Where the Australian Privacy Principles apply to our business, we take reasonable steps to ensure overseas disclosures are handled in accordance with applicable Australian privacy requirements.
If you have questions about how your personal information is collected, stored, used or disclosed, or wish to request access to or correction of your information, please contact us using the details provided in this Privacy Policy.
9. Accessing, Correcting or Requesting Deletion of Your Information
You may contact VERTEX Detailing to:
Request access to personal information we hold about you.
Request correction of inaccurate or outdated information.
Request deletion of personal information where appropriate.
Update your communication preferences.
Withdraw consent to promotional marketing.
Requests can be submitted by emailing contact@vertexdetailing.com.au.
Upon receiving a request, we may take reasonable steps to verify your identity before providing access to, correcting or deleting personal information.
Requests will be reviewed by authorised VERTEX Detailing personnel or our appointed marketing team.
Where a deletion request is approved, we will take reasonable steps to remove the relevant personal information from our active business systems and address relevant copies held by service providers, subject to technical limitations and applicable legal requirements.
Some information may need to be retained where reasonably necessary for ongoing transactions, legitimate business purposes, dispute resolution or applicable record-keeping obligations.
Information held in backup or recovery systems may remain temporarily until it is removed in accordance with the relevant service provider's retention and deletion processes.
We will respond to requests within a reasonable timeframe and in accordance with applicable Australian privacy laws.
If we cannot fully comply with a request, we will explain the reasons where appropriate or legally required.
10. Privacy Enquiries and Complaints
If you believe your personal information has been mishandled, you may contact VERTEX Detailing using the details below.
Please provide sufficient information for us to understand and review your concern.
We will investigate privacy complaints and respond within a reasonable timeframe.
Where the Privacy Act applies and you remain dissatisfied with our response, you may be able to lodge a complaint with the Office of the Australian Information Commissioner.
OAIC Website: https://www.oaic.gov.au
11. Changes to This Policy
VERTEX Detailing may update this Privacy Policy to reflect changes in our services, business operations, technology providers or applicable laws.
The latest version will be made available through our website, with an updated revision date.
12. Contact Information
Business Name: VERTEX Detailing
ABN: 41 321 394 061
Location: Sunshine, Victoria, Australia
Email: contact@vertexdetailing.com.au
For privacy enquiries, access requests, corrections or complaints, please contact us using the email address above.